September branding view
Creative Director, Hadrien shares which brands have caught his eye in the last week.
- Matchbox -
Matchbox design by ACMES from Mexico. It's simple but really playful; I LOVE how each letter talks to each other. From chaos comes beauty! It's original; this work gives us so much to think and dream about. J'aime!
- ÁNIMA Festival -
Nahuel Bardi and Adam Stanway collaboration on the ÁNIMA Festival branding is very well designed. The graphics are giving us such a strong story; the texture feels raw and alive. It's urban; it's creative, it's free. The animation adds even more life to it. I would love to see some colours but great job. Love
- Yahoo! -
Pentagram has redesign Yahoo Yahoo! branding. Well, It got better. It's more dynamic; some of the graphics inspired by the logo are fun and engaging. It's an excellent departure to the original brand, but the graphics and the font are Deja Vue and too familiar. Don't get me wrong, it's a good job but can Yahoo! give us more than standardization? Why being good, when we can be outstanding. Merci
- Minnesota Twins -
Milton Un with Carmichael Lynch has just redefined the world of sports branding with they work on Minnesota Twins. Wow, it's unexpected, it's in your face, it's modern, it's proud. Here a great example of a brand who speak honestly and deliver to her audience a visual story! BRAVO
https://www.carmichaellynch.com/work/minnesota-twins-2019-campaign/
- and Sons Chocolatiers -
A beautiful branding exercise executed by Base Design. The colors are well balanced with the right amount of white to give the premium but yet creative feel. I personally not a big fan of the font, but it works well and gives us a story to chew on. Bravo
https://bpando.org/2019/06/24/branding-andsons-chocolatiers/
- Pigmental -
Say hello to Barbara Isaeva, a graphic design student from Moscow. Here project Pigmental, a hair color studio is full of life and originalities. The finish is not perfect, but the freedom of the graphic is refreshing. We could all learn to be less constraint by norms and perfection. J'aime
https://www.behance.net/gallery/82207817/Branding-ofhair-color-studio-Pigmentalbrending
