Sutton & Sons
That time we went viral
When Sutton & Sons started a few vegan dishes for veganuary we knew we were onto some PR magic. We secured so much exposure that within the first week the restaurant had sold out of the vegan “fish” ingredients and the idea for a stand-alone restaurant was born.
Fast-forward to the opening of London’s first vegan chip shop and we secured over 200 pieces of coverage, incl. 8 global TV news channels, a full page in New York Times, Reuters, Metro, Evening Standard, Daily Mail and the i newspaper, to name but a few.